As defined in Wikipedia, “Search Engine Optimization (SEO) is the process It is a method of altering a website in such a way that its contents become highly relevant for both search engines and searchers and it does well in the organic, crawler-based listings of search engines. There are certain basics of SEO (Search Engine Optimization) that help significantly in driving traffic to your website. That's why one such Brisbane SEO Expert can help you with such SEO activities, which can be categorized as On page Optimization and Off page Optimization methods. Let us take a look at each. (1) On Page Search Engine Optimization Do Keyword Analysis & Use Appropriate Keywords Using the right keywords can make your SEO activities a great success.